TroutSpotter x OnWater
Designing 0 → 1 for an AI powered fish conservation feature within a GPS app.
The Trout Spotter program is an AI-powered feature: Using machine learning (in partnership with various conservation organizations to ID individual trout from photos based on unique spot/body patterns. Making it possible for individual fish "tagging" without physical markers.
Our waters are in danger, our conservation efforts are high but our impact isn't scaling fast enough. (pun intended)
Users a
As a pioneering feature I navigated emerging best practices, cross-functional collaboration (with conservation scientists, engineers, partners), iterative prototyping, lightweight research (angler feedback), and defining interaction patterns that could scale.